How To Decide What Business To Start

?I want to start a business, but I don?t know what. Do you have an advice??

There is a big controversy when advising people willing to start a business on how to select an idea.

Some people say that passion should definitely be turned into a business while others think that when selecting a niche, profitability criterion is the most important.

The truth is that it?s very difficult to decide what business to start. And more difficult is to give someone few words of advice on this subject.

Most people search for opportunities of making money and are ready to start no matter what just to see the money pouring. They easily buy into become-rich-quick schemes or into ready-to-apply business models without thinking why they should be in that business. They just search for needs to fill in.

This is a big mistake because any business? ultimate goal is to serve a group of people helping them satisfy a need or desire. All successful businesses start with this premise.

It seems that a successful entrepreneur is a combination between a dreamer and a wise businessman who arrived on the market at the right moment.

Building a business around something you like is not enough for the business to become a sound one. At the same time, working on something you don?t like just because it is something that could make money ultimately gets you tired of the business and prevents you from succeeding on the long run.

On the other hand, when talking about passion, there is a difference between something you have interest in and something you have experience in.

Following a passion is a dangerous trap when choosing what business to start.

For instance, I like very much antique furniture. When I have time I take a look on ebay, I like to visit antique stores, I read magazines, articles and forum threads on this subject, but I cannot say I know about trading antiques enough to start a business.

In the case my passion is so big that I really want to do a business on this market, I?d start by finding a job in an antique store or in a trade house to learn as much as I could about doing this type of business and then I would get started.

This advice is probably useful for very young people who don?t have any particular experience in any area. But people having more than five years of working experience must think about what they are already skilled to do, and then start from that point.

No doubt our business should cover both our financial and emotional needs. That?s why it is important to not neglect any of these two sides of the story.

So, in finding the best business, the entrepreneur should think about what is she doing the best, which are her skills, abilities and aptitudes, what knowledge does her have and, last but not least, what would her be comfortable to deal with.

Source: http://www.streetarticles.com/entrepreneurialism/how-to-decide-what-business-to-start

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